BA (Hons) Automotive and Transport
My design work is to provide a warmer, romantic, and pleasant environment for young Chinese couples in 2030. Compared with the rest of the world, young couples in China have relatively fewer dating opportunities, greater work pressure, and longer commutes. These issues formed the starting point of my design. With the design possibilities brought by the era of autonomous driving, I wanted to incorporate a newer model for couples and create a warmer interior space. In terms of exterior, I initially developed three design directions, Sports car models, RV models, and SUV models. Finally, a Sports car model was selected, while slightly increasing the volume of the entire vehicle to maximise interior space. In the interior, through the exploration of the seat arrangement, a relatively new layout is determined. In order to enhance the ambiance of the interior, attention is paid to the design of the lighting (light strips are added to the side of the car and the ground) and elements suitable for young couples, including large control screens and floral plants. In addition to the interior and exterior decoration, a matching app design has also been carried out.