Lucy Bostock

Product Design Innovation MA

Urban areas are obesogenic environments which means that they are environments that increase our risk of becoming overweight (Fernandez, 2018). However, we could change this trend by changing the attitudes towards growing your own food at home because “those who grow their own (food) are 3.5 times more likely to consume the recommended five portions a day of fruit and vegetables” (Benenden Hospital, n.d.). This would also tackle the increasing problem of childhood obesity in the UK.

This project focuses on introducing and making growing your own food at home easier and more convenient, converting typical supermarket shoppers to the more sustainable and healthier option of growing your own food for the family.

HelloSprout is a microgreens starter kit which uses sequential farming and precision agriculture techniques to ensure a family can easily produce microgreens to eat every day of the week, making home growing more convenient and reliable. The product creates high frequency electromagnetic fields to constitute a genuine environmental stimulus able to evoke specific responses in plants that increase seed germination, plant growth, and yield therefore allowing the user to create food quickly and reliably on a manageable scale.

“those who grow their own (food) are 3.5 times more likely to consume the recommended five portions a day of fruit and vegetables”

HelloSprout is a microgreens starter kit which uses sequential farming and precision agriculture techniques to ensure a family can easily produce microgreens to eat every day of the week, making home growing more convenient and reliable.
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Lucy Bostock

Product Design Innovation MA

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